Hey {{first_name|Bro}},
On the 1st of September, I did only 3 cold calls…
And I failed all of them.
Not because they wouldn’t pay me. Not because they didn’t pick up.
But because of the thing most people avoid is getting started and facing rejection.
Your first call might shake your voice. But with every call, you get better.
The main reason I failed wasn’t the fear…
It was the lack of preparation. I wasn’t ready for unexpected situations.
A real-life example, on one call, the prospect said:
“I’m the salesperson of the company. Any queries, sir?”
At that moment, I should’ve pitched and asked to talk to the owner, but I kept talking to him and messed it up.
And I ended the call and said, “Thanks.”
And the key lesson is: Every failed call taught me more than any YouTube video ever could.
If you want to see exactly how I did it…
- Ashu “The Cold Caller” Rex
Streak 59